Letter: Lawmaker Is Selling Something -- Himself
Personally, I'd rather read about Omaha Steaks than some pork barrel politician's wares.
Mark Wasserman, Senior copywriter, Karl Storz Endoscopy-America Inc.,
Miranda Bell knows her program will pay off but CEO Dasha Atwala says to nix it. What should she do?
Editor-in-Chief Ginger Conlon delves into the new formula for CLTV.
Editor-in-Chief Ginger Conlon offers her take on what it means to make an impact on the marketing industry.