Less than impressive targeting from Pandora

Pandora is a personalized internet radio service.

Pandora’s mobile ads have targeting capabilites that range from music tasters to location–based targeting.

Pandora expanded its location–based targeting capabilities last November to include state, county, ZIP code and congressional district, among other segmentation options.

An odd combo: seeking singles and classic music.

The Black Keys.

The Black Keys ... and free business cards?

The service’s mobile ads can be a little hit–or–miss.

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Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.

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Stirista

Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...