Leon Henry Offers ClubMac Blow-ins
Buyers on this file are 74 percent male and spend an average of $500 per purchase. They are direct mail and Internet sourced, and 80 percent pay for their purchases with credit cards.
Thomas Benton and Jane Berzan will preside over an event indicative of an association serving a wider array of industry segments.
The president of the company's Iberia Business Unit will take over from Joe Tripodi upon his retirement in February.
A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.