Legislator Plans to Ban Cell Phone Spam

Share this article:
U.S. Rep. Rush Holt, D-NJ, last week said he planned to introduce federal legislation banning the distribution of unsolicited text messages to cellular phones.


The Telephone Consumer Protection Act prohibits marketers from broadcasting prerecorded voice messages to cellular phones, but no such rule exists for text messages, according to a spokesman for the Federal Communications Commission. Live-operator telemarketing calls to cellular phones also are allowed.


A spokesman for Holt said the bill had not yet been drafted and that he would probably seek additional sponsors.


The spokesman said Holt decided to introduce the bill after several of his constituents complained about receiving advertisements from a New Jersey company called Plugout.com, which markets add-on products for cellular phones, such as decorative covers.


Plugout executives could not be reached for comment.
Share this article:
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Nielsen Allies With Pointlogic on Cross-Channel Planning

Nielsen Allies With Pointlogic on Cross-Channel Planning

Aim is to develop a "next generation" media planning tool.

If Only Engendering Loyalty Was as Easy as Clicking Your Heels

If Only Engendering Loyalty Was as Easy as ...

Rack Room Shoes combines data, research, and mobile email to deliver a high-heeled digital loyalty program.

Zeta Introduces 'Cross-Lifecycle' Platform

Zeta Introduces 'Cross-Lifecycle' Platform

Zeta Hub aims to help CMOs deliver on ROI goals by extending customer lifecycles.