legislation

Top 10 Reasons to Pass Postal Reform

Top 10 Reasons to Pass Postal Reform

By

Backers of the Carper-Coburn Act give Senate colleagues grounds for placing the Postal Service at the tops of their post-election agendas.

Consumer Privacy Protection Reaches the Highest Court in the Land

Consumer Privacy Protection Reaches the Highest Court in the Land

A breakdown of DMA vs. Brohl

There's No "Us" and "Them"

There's No "Us" and "Them"

When it comes to data, consumers and marketers are on the same team.

Postal Innovation and the Bottom Line

Postal Innovation and the Bottom Line

By

Representatives Issa and Clay tell a hearing that postal innovation's fine—as long as it invigorates the Postal Service's bottom line.

Speaking for the Postal Service's Best Customers

Speaking for the Postal Service's Best Customers

By

Long-time Washington hand Joe Schick on why it's of the utmost importance for bulk mailers to bring their influence to bear in Washington.

As Postal Reform Slogs Along, the Exigent Rate Appears Here to Stay

As Postal Reform Slogs Along, the Exigent Rate Appears Here to Stay

By

The bad news? The 4.3% exigent rate increase is almost sure to endure. The good news? Mailers enlisted a stalwart defender of their cause on Capitol Hill.

Mailers Prepare to Turn Down the Volume

Mailers Prepare to Turn Down the Volume

By

USPS's five-year plan is built on forecasts of 3% volume declines, but this year's huge rate increase has direct mailers and catalogers talking double-digit cuts in mailings.

The Data Exchange: A Mutual Commitment

The Data Exchange: A Mutual Commitment

How marketers can gain consumer trust and keep their own personal information secure.

The Data Privacy Pot Comes to a Boil

The Data Privacy Pot Comes to a Boil

By

With things heating up in D.C., marketers can't stand on the sidelines.

Chances That Senate's Marketplace Fairness Act Passes House? Remote

Chances That Senate's Marketplace Fairness Act Passes House? Remote

By

Despite the passing of The Marketplace Fairness Act this past April in the Sentate, the bill faces a rough road in the House.

Senators Introduce New Postal Reform Bill

Senators Introduce New Postal Reform Bill

By

If enacted, the Carper-Coburn Postal Reform Act could dictate higher rates for direct mailers.

Hard Road Ahead for Postal Reform Bill

Hard Road Ahead for Postal Reform Bill

By

Rep. Darrell Issa's plan to save the Postal Service must overcome partisan battles and election year posturing to come to fruition. Still, direct mailers are heartened.

Consumer Privacy Versus Big Data

Consumer Privacy Versus Big Data

As a country, as a world, as legislators and consumers, how do we balance Big Data and consumer privacy?

Electronic Retailers Take a Flier at the Marketplace Fairness Act

Electronic Retailers Take a Flier at the Marketplace Fairness Act

By

A quorum of remote sellers descends on Capitol Hill next week to state the case of consumers and SMBs.

The Misleading Premise of Do Not Track

The Misleading Premise of Do Not Track

Marketers should stay educated on DNT and involved with or risk having legislation foisted on them.

FCC clears confirmation texts for SMS opt-outs

FCC clears confirmation texts for SMS opt-outs

By

The agency officially okays the sending of confirmation texts to consumers who opt out of receiving promotional SMS messages.

Internet behemoths take on Capitol Hill

Internet behemoths take on Capitol Hill

By

Shape policy or be ruled by it is the likely reasoning behind Facebook, Google, and other major online players joining The Internet Association

Do Not Track is a major point of discussion for marketers

Do Not Track is a major point of discussion for marketers

By

W3C has been in talks about "Do Not Track" (DNT), but little, so far, has been resolved.

Senate approves USPS overhaul bill

Senate approves USPS overhaul bill

By

The Senate has approved the U.S. Postal Service's (USPS) overhaul bill, multiple outlets reported, passing the bipartisan measure 62 to 37.

Showrooming: Minnesotan retailers are fighting mad

Showrooming: Minnesotan retailers are fighting mad

By

Showrooming is booming. What's a poor brick-and-mortar retailer to do?

USPS expects Senate action on postal bill

USPS expects Senate action on postal bill

By

Despite Congress's political gridlock, the U.S. Postal Service (USPS) expects action on a comprehensive postal bill to address its financial issues on the Senate floor "within the next two weeks," said Ron Stroman, deputy Postmaster General at the USPS, during the executive briefing session at the National Postal Forum (NPF) in Orlando, Fla.

Online sales tax still tops the agenda for major retailers

Online sales tax still tops the agenda for major retailers

By

The controversy surrounding the collection of online sales tax isn't new, but the renewed fervor buzzing around it is.

White House unveils "Consumer Privacy Bill of Rights"

By

The Obama administration released its "Consumer Privacy Bill of Rights" for web consumers on Feb. 23, aimed at giving people more control over how their personal information is collected and used online.

SOPA and PIPA: The Internet is still in danger

SOPA and PIPA: The Internet is still in danger

By

Although yesterday's widespread Web protest against SOPA and PIPA changed some lawmakers' minds, the Orwellian legislation isn't quite dead.

SOPA & PIPA: The Web is as mad as hell and it's not going to take it anymore

SOPA & PIPA: The Web is as mad as hell and it's not going to take it anymore

By

SOPA & PIPA: Two little acronyms that have the Web in a tizzy.

Marketers question data security bill impact

Marketers question data security bill impact

Marketers have expressed skepticism about whether a new data security bill introduced in the U.S. Senate would be effective in solving what Wes Nguyen, head of marketing at Privacy Data Systems, said is a common problem for companies in an age where most information 
lives online.

Kerry, McCain-sponsored privacy 'bill of rights' introduced in Senate

By

US Sens. John Kerry (D-Mass.) and John McCain (R-Ariz.) introduced federal privacy legislation on April 12 that would require companies to provide consumers with opt-out mechanisms and to notify consumers of the collection and use of personally identifiable information (PII) both online and offline. However, the Commercial Privacy Bill of Rights Act of 2011 does not include a Do Not Track provision.

Obama administration backs 'online bill of rights'

By

The Obama administration urged Congress to create federal legislation that would allow consumers new online privacy rights and give the Federal Trade Commission (FTC) enforcement authority, federal officials told a Senate committee on March 16. Lawrence Strickling, an assistant secretary within the Commerce Department, said the White House "recommends that legislation set forth baseline consumer data privacy protections - that is a consumer 'privacy bill of rights.'"

Judge blocks Colorado e-commerce tax law

By

A federal judge has temporarily blocked a Colorado law that required out-of-state online retailers to notify the state of residents' purchases in order to collect sales tax from individual shoppers. The law also required multichannel retailers to notify consumers what tax they owed the state.

EBureau partners with BlueKai for online audience targeting

Predictive analytics and data firm eBureau will use BlueKai's data auction and ad network partnerships to offer marketers a more precise target audience for online campaigns, the companies said today in a joint statement.

Sign up to our newsletters

Latest Jobs:


Company of the week

Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.


Find out more here »