Sears Holdings is bolstering the layaway programs of its Sears and Kmart stores with an online service. The program will launch October 9. Sears told 'DMNews' in August that it was seeing more use of layaway service during the back-to-school season. Therefore, it will make the service available to more consumers.
Company of the week
As the leading source for direct marketing youth data, alloyASL connects your brand to consumers with extensive and unparalleled industry expertise in data content, aggregation and analytics of the youth, young adult and student demographics.
Retailers' Thanksgiving Day sales pitches came in heavy via email.
Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.
The fast casual restaurant chain relies on digital to drive in-store traffic and sales for its seasonal menu.