Launchpad Names Lamb CMO

Share this article:

The agency veteran will lead new account development and employee education efforts.

Launchpad Names Lamb CMO
Launchpad CMO Tom Lamb

Launchpad today named its first-ever CMO—25-year ad agency veteran Tom Lamb. He will focus on business development and manage all internal operations for the independent agency, including an education program aimed at strengthening the skills of the 65-person staff across all disciplines. Lamb becomes part of Launchpad's executive management team alongside Executive Creative Director Noah Ross and agency cofounders Scott Elser and David Low.

Lamb joins Launchpad after eight years at Merkley+Partners, where he was executive group account director on the AXA Equitable, Lending Tree, Nutella, PSEG, and Tic Tac accounts. Previously, he spent nine years at McCann Erickson, leaving as SVP/group account director.

“Tom embodies our fundamental values of strategic leadership and creative passion while also being someone that makes everyone at the agency better thanks to his expertise and collaborative personality,” said Elser in a statement.

Share this article:
close

Next Article in Agency

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Russ Klein Tapped to Head American Marketing Association

Russ Klein Tapped to Head American Marketing Association

The former Burger King and 7-Eleven CMO takes over as the organization looks to expand globally.

Publicis Launches New Digital Agency

Publicis Launches New Digital Agency

Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.

RAPP Names Orlov CEO

RAPP Names Orlov CEO

The Volkswagen marketing executive is a veteran of Wunderman and WPP.