Taco Bell teamed up with Doritos to create "Doritos Locos Tacos," a new product featuring Doritos-flavored shells.
Apple's been taking BlackBerry to the cleaners sales-wise, but India is one of RIM's few growing markets, so the push there is aggressive to say the least.
Apple is unveiling (cue celestial harp music) its third generation tablet at a launch event in San Francisco on March 7 and people literally do not know what to do with themselves.
Steve Jobs is a marketing genius. This is a fact. Some would say his greatest success is illustrated by consumer behavior leading up to and following launches of new Apple products.
Cabela's, a mail-order, bricks-and-mortar and Internet outdoors outfitter, launched a redesigned website this week. The company's goal is to provide a more personalized and simple user experience on the e-commerce portal. Micros Systems subsidiary Fry Inc. built and designed the site.
Columbia Sportswear is using a variety of direct and experiential marketing efforts to boost traditional media as part of its latest product launch.
Company of the Week
Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.
Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...