Latin-Pak Introduces E-Mail Databases

Share this article:
Latin-Pak, St. Louis, announced yesterday the availability of its proprietary opt-in e-mail databases.


Latin-Pak markets to Hispanics, African-Americans and Asians through its insert media and direct mail programs.


The Latin-Pak Hispanic E-Mail Database offers 1.3 million Hispanics at opt-in e-mail address. The Latin-Pak Spanish-Speaking E-Mail Database offers 243,400 Spanish-speaking consumers at opt-in e-mail address.


The Black-Pak African-American E-Mail Database offers 1 million African-Americans at opt-in e-mail address. The Asian-Pak E-Mail Database offers 565,200 Asians at opt-in e-mail address.


Base price for each database is $92.50/M. Selections include geography, gender, age, income, presence of children, mail-order buyer, donor, religion, book buyer, credit cardholder and telephone number.


Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in News

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.

NBA Names Insurance Exec as its CMO

NBA Names Insurance Exec as its CMO

Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.

Copyright © 2014 Haymarket Media, Inc. All Rights Reserved
This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization.
Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions.