L'Art de Vivre, Indulge Merge
Terms of the deal were not disclosed. L'Art de Vivre, which has a database of 1.5 million consumers, will promote Indulge.com in its catalogs starting in April.
Harnessing personas, loyalty programs, and new technologies can help marketers better connect with customers.
The industries business unit, led by ex-White House CIO Vivek Kundra, will serve six industry groupings.
Columbia University raises nearly $7 million in donations in just 24 hours with a combination of social media, live events, and gamification.