*Lands' End Sales Down; Stock Takes a Dive

Share this article:
Shares of Lands' End Inc., Dodgeville, WI, plummeted yesterday after the company reported fiscal third-quarter results and forecast fourth-quarter sales to be down from last year. After steadily gaining ground and frequently hitting 52-week highs for more than a year, Lands' End's stock lost one-third of its value yesterday. The direct merchant of casual wear reported earnings of $8.75 million on sales of $326 million, up from earnings of $347,000 on revenue of $322 million in the same period last year. Fourth-quarter sales will be "somewhat down" from last year because it plans to reduce page circulation by about 20 percent in the last half of fiscal 2000.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

7 Ways to Take Your Marketing Strategy to the Big Leagues

7 Ways to Take Your Marketing Strategy to ...

A game-winning omnichannel strategy must be seamless, synchronous, and symbiotic.

Pet World's Multichannel Marketing Is a Whole Other Animal

Pet World's Multichannel Marketing Is a Whole Other ...

The family owned pet store redesigns its website to bring the in-store experience online.

Complexity's What Marketers Got, Simplicity's What They Want

Complexity's What Marketers Got, Simplicity's What They Want

Customer insights managers want campaign management tools to remain easy to use, even as they up their games with multi-layered campaigns.