Lands' End Reports Sales Down For Fiscal 2000

Share this article:
Specialty catalog and merchandising company Lands' End, Dodgeville, WI reported yesterday net sales for fiscal year 2000 were $1.320 billion, down 3.8 percent from the prior year's $1.371 billion. The apparel cataloger claims that the decrease in sales was due to a planned reduction in catalog pages mailed and that it had planned the year as a transitional period in which it reduced unprofitable mailings, reduced expenses, and liquidated excess inventory in preparation for new merchandise.


Sales for the core business segment were $780 million, down 9 percent from the previous year.


Lands' End's specialty business segment had the strongest performance for fiscal year 2000, with sales at $397 million, up 9 percent.


Sales from the international business segment were $143 million compared to $146 million last year.


The 52-week fiscal year ended January 28.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Pet World's Multichannel Marketing Is a Whole Other Animal

Pet World's Multichannel Marketing Is a Whole Other ...

The family owned pet store redesigns its website to bring the in-store experience online.

Complexity's What Marketers Got, Simplicity's What They Want

Complexity's What Marketers Got, Simplicity's What They Want

Customer insights managers want campaign management tools to remain easy to use, even as they up their games with multi-layered campaigns.

Wine.com Uncorks New Digital Marketing Opportunities

Wine.com Uncorks New Digital Marketing Opportunities

The online wine retailer's strategy incorporates different flavors and depths.