July 19, 2000
Lands' End BTB Division, 4imprint Ink Deal
Lands' End Corporate Sales, Dodgeville, WI, and Lands' End's business-to-business division, signed a sales and marketing agreement this month with advertising firm 4imprint, Oshkosh, WI. The agreement expands the product and marketing reach of both companies. In the fall, 4imprint products will be available on Lands' End's Web site.