Lake Group Forms E-Mail Division
The company joins several other major list companies that have formed interactive divisions, including Acxiom/Direct Media, American List Counsel and Venture Direct.
Stoupa had led a brand repositioning at the auto parts chain.
Brad Brooks ran the Windows consumer business during a nine-year stint with the company.
A rumor has the new CMO at odds with her team. See how our readers would tackle this thorny situation.