Kirabo, Ezface Ink Technology Agreement

Share this article:
Online luxury retailer Kirabo last week signed a technology license agreement with Ezface.com, a developer of personal visualization technology.


Kirabo will use Ezface's Virtual Mirror utility to allow customers to test merchandise by using interactive photo technology to "try on" products such as cosmetics, jewelry, eyewear and other fashion accessories.


The software will also allow customers to shop with other people by using its Shop With a Friend feature, said Ezface, New York. Using an Internet connection, two people can see the same screen, control merchandise selection and chat.


The application will be integrated into Kirabo's virtual store in September 2000.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Mobile Spend Vaults 76 Percent in First Half, IAB Reports

Mobile Spend Vaults 76 Percent in First Half, ...

Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.

Top 20 Percent Is Twice as Good at Converting as the Rest

Top 20 Percent Is Twice as Good at ...

There are five reasons elite marketers trounce the competition: testing, targeting, spending, mobilizing, and democratizing.

Ecstatic Over Programmatic

Ecstatic Over Programmatic

Ads purchased programmatically will double this year to $10 billion, and then again to $20 billion in 2016, a new study forecasts.