Kimberly-Clark, Intel hire Organic for digital work
Digital agency Organic has just picked up some new work with biggies Kimberly-Clark and Intel.
Organic has been named Kimberly-Clark’s digital agency of record on several key initiatives, helping the consumer packaged goods firm develop “exceptional experiences for its customers that inspire belief, influence decisions, motivate them to engage and share and promote the values and services” of the company, according to an e-mail from a company spokesperson.
Intel has selected Organic to support its online global and retail content syndication efforts. The agency is translating online content and syndicating it to 28 countries in 16 languages. The work is expected to help Intel’s retailers and original equipment manufacturers (OEMs) up-sell and target customers at the point of consideration.