Key point on Google

Share this article:

> Google is determined to diversify in print, radio and TV ads

> The Google platform brings efficiency and accountability
to traditional media

> Small and midsize marketers are best suited to take advantage of Google's new offerings

> Fortune 1,000 firms will
follow if they overcome marketing department politics

This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization. Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions