Kevin Phelan

Kevin Phelan is CEO of 6Bridge, a Boston-based Marketing Agency. (www.6bridge.com) He can be reached at kphelan@6bridge.com

Most Recent Articles by Kevin Phelan

CRM - Putting the custom back in customer relation management

Many companies have countless names in their database, but are they the "right" names to achieve success? It's not a news flash to say that a marketing program's success starts with the quality of the list.

Sign up to our newsletters

Latest Jobs:


Company of the Week


SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


Featured Listings

SKA

SKA

SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...