áThe US Postal Service now requires a minimum duration of 15 days for temporary change-of-address, with a 185-day maximum. Customers can still obtain temporary change-of-address service for up to one year; however, customers must file a second request with the agency if they require the mail-forwarding service for more than six months. The new standards became effective October 10.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Everyman Theatre company incorporated data-driven strategies to optimize its direct mail marketing. Total ROI after one campaign? 552%.
Bulk mailers can now feel free to set their summer and fall delivery schedules, but worries fester over a looming rate increase.
