JoAnn DeLuna

Most Recent Articles by JoAnn DeLuna

Former Motorola Mobilily CMO joins Blue Calypso as CEO

Former Motorola Mobilily CMO joins Blue Calypso as CEO

By

Blue Calypso, a digital marketing start-up firm based in Texas has appointed Bill Ogle as chairman and CEO.

Rio SEO bolsters search with Top Local Search acquisition

Rio SEO bolsters search with Top Local Search acquisition

By

Covario subsidiary Rio SEO acquired Top Local Search to expand its local search offerings.

Horizon expands outreach to Hispanic community

Horizon expands outreach to Hispanic community

By

Horizon Blue Cross Blue Shield of New Jersey knew it needed to better reach out to the Hispanic community. The question was, 'How?'

Obamacare accelerates changes in insurance industry's marketing strategies

Obamacare accelerates changes in insurance industry's marketing strategies

By

With Obamacare provisions soon to take effect, insurance companies need to be more adept at b-to-c marketing than ever.

Google quantifies display advertising trends

Google quantifies display advertising trends

By

Google is endeavoring to put a quantitative spin on certain beliefs currently held within the display advertising industry.

More Articles by JoAnn DeLuna

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

DMN Awards

We're looking for the best marketing campaigns, teams, and marketing technologies. Do you and your company deserve to win a DMN Award? We will honor the best campaigns, platforms, marketers, and teams across 23 categories including content marketing, customer experience, mobile, social, and analytics.

In addition, we'll crown an overall winner as the best marketing technology company and best campaign.

Enter today and tell us your marketing story! Entry Deadline is Wednesday, November 30, 2016.