Jim Calhoun, PopularMedia

Jim Calhoun is CEO of PopularMedia. Reach him at jim@popularmedia.com.

Most Recent Articles by Jim Calhoun, PopularMedia

Facebook blunder still a triumph

Facebook blunder still a triumph

Like most people, you probably get ad­vice from friends before a big purchase - perhaps you even consult friends on little purchases. You've probably noticed that getting insights from your trusted connec­tions is easier than ever, thanks to e-mail, instant messaging, mobile phones, and so­cial networking sites.

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Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.

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Stirista

Stirista

Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...