Jim Calhoun, PopularMedia

Jim Calhoun is CEO of PopularMedia. Reach him at jim@popularmedia.com.

Most Recent Articles by Jim Calhoun, PopularMedia

Facebook blunder still a triumph

Facebook blunder still a triumph

Like most people, you probably get ad­vice from friends before a big purchase - perhaps you even consult friends on little purchases. You've probably noticed that getting insights from your trusted connec­tions is easier than ever, thanks to e-mail, instant messaging, mobile phones, and so­cial networking sites.

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Featured Articles

Turning Big Data Into Smart Data

Turning Big Data Into Smart Data

It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.

5 Reasons to Rethink Radio Right Now

5 Reasons to Rethink Radio Right Now

Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.

Brands Have Lost Control, and It's OK

Brands Have Lost Control, and It's OK

How marketers can navigate the new customer engagement era.