JCPenney to close call center

Share this article:
JCPenney to close call center
JCPenney to close call center

With sales from the JCPenney Web site outpacing catalog volume, the multichannel merchant will close one of its call centers that handles incoming catalog orders by the end of March.

“Our call center network has experienced a steady decline in volume as more people migrate to the Internet,” said Tim Lyons, a spokesman for JCPenney.

The call center is located in Moosic, PA, outside of Scranton, and is one of seven JCPenney call centers around the country. It was opened in 1989 and employs approximately 275 people, most of which work part-time.

There are currently no plans for further reductions in the company's call center network.

“The rate of growth of the Internet sales channel has not been as strong as it was a couple of years ago, but it is still growing steadily,” Lyons said.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Wine.com Uncorks New Digital Marketing Opportunities

Wine.com Uncorks New Digital Marketing Opportunities

The online wine retailer's strategy incorporates different flavors and depths.

93% of Companies Are Ineffective at Cross-Channel Marketing

93% of Companies Are Ineffective at Cross-Channel Marketing ...

Companies point to a lack of resources as the most common reason for lackluster marketing integration, a study says.

Metal Mulisha Races Towards Customization

Metal Mulisha Races Towards Customization

The motocross apparel company boosts mobile and Web conversions through product recommendations and personalized search.