Euro RSCG Edge, the direct response marketing arm of agency Euro RSCG Worldwide, has launched a unit dedicated to short-form media. Jennifer Peabody will lead the unit as SVP.
Nearly three-quarters (74%) of IBM's business partners told the company they realize the number of social media outlets is growing, precipitating the need for them to increase their educational scope in that area.
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Retailers' Thanksgiving Day sales pitches came in heavy via email.
Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.
The fast casual restaurant chain relies on digital to drive in-store traffic and sales for its seasonal menu.