iWon Increases Prize Booty
iWon members earn one entry every time they click on links or features, up to 100 per day. Users who accumulate 400 entries per week will be entered into the $1,000 a week giveaway.
In earnings call, the COO claims Facebook is 44% more accurate than the industry average at targeting and promises increasing investment in ad tech.
Sprouting from the Direct Marketing Association convention today were retargeting refinements, rules for breach behavior, and, yes, some darn fine Brussels sprouts.
Industry experts explore the value in a person's cyber identity for marketers.