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DMNews 2009 Issue Archive
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June 15, 2009
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Digital coupons help grocers boost loyalty programs
Bausch & Lomb eyes 25- to 34-year-olds with multimillion dollar online push
Powell's Books credits 70% open rate jump to personalized e-mail
Aspen Marketing adds local targeting to automotive e-mail campaigns
Inside blog marketing: Blogs among most effective social media for marketing purposes
MasterCard debuts jeans campaign
Industry groups introduce behavioral targeting best practices
Microsoft reportedly selling Razorfish
MeritDirect acquires Mail Marketing Incorporated
Design Within Reach seeks NASDAQ delisting
Digital coupons help grocers boost loyalty programs
Aspen Marketing adds local targeting to automotive e-mail campaigns
Powell's Books credits 70% open rate jump to personalized e-mail
Bausch & Lomb eyes 25- to 34-year-olds with multimillion dollar online push
Industry groups introduce behavioral targeting best practices
MasterCard debuts jeans campaign
MeritDirect acquires Mail Marketing Incorporated
Microsoft reportedly selling Razorfish
Vibe Media Group to shut down
Technique: How to build the best PPC landing page
Next week's issue: CRM special issue
Industry reacts to self-reg proposals on BT
New car lovers list available
USPS high-density decrease approved, questions of cap on decrease raised
DMCNY announces 2009 Silver Apple Awards winners
NY Blade gets the ax
Spotlight conversation: The evolution of CRM
Sonny's Bar-B-Q taps Engauge to invigorate brand, boost online presence
Industry groups introduce behavioral targeting best practices
AstraZeneca taps Epsilon for consumer efforts
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