Enfatico's Boone on his six months at the Dell-focused agency.
Company-centric communities are social networks that flow naturally from your brand, have a focused core and are designed to integrate seamlessly with your company's strategic ...
International experience as a marketing professional is still optional — for now. However, we are rapidly moving into a world where international experience is not ...
Demonstrating the right way to harness a few proven, traditional direct response advertising strategies, Cushman's Fruit Company was selling 24 of its legendary HoneyBells in ...
As the American economy continues its malaise, layoffs have occurred in many sectors — and the residual effects are now being felt by marketing and ...
Specialty youth apparel and accessories retailer Anchor Blue has signed a multimillion dollar agreement with InnerWorkings Inc. for print procurement and print management.
The countdown to the last days for shopping, last days for shipping and last-minute deals is on as retailers are vying for the attention of ...
Repercussions from the weakened economy continue to work their way through major shipping companies. FedEx released its second-quarter earnings results, which show revenue up 1% ...
A new partnership between virtual community MiniEgo and Paws Inc., which manages the syndicated Garfield comic strip, will enable MiniEgo users to interact with Garfield ...
The Beatles were at the forefront of recording, and now Paul McCartneys' daughter is at the forefront of advertising. Luxury fashion brand Stella McCartney has ...
Company of the week Fairfield Marketing Group, Inc.Concerned about growth? With over 25 years experience in the industry, the list experts at Fairfield Marketing Group possess the know-how to help immediately improve any domestic or international direct marketing effort. |
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
