ISM Offers CRM Comparison Program

Share this article:
ISM Inc., Bethesda, MD, a customer relationship management consultancy, announced yesterday the general availability of ISM Compare, a Web-based program designed to help companies compare different CRM software packages and their functionalities.


ISM Compare draws its information from ISM's CRM software review library, which includes ISM's Top 30 CRM award-winners, and other leading CRM applications. These software packages undergo testing throughout the year at ISM's CRM Software Testing Laboratory in Bethesda. Each software review is based on 166 business, technical, user-friendliness and support criteria, all of which are searchable using ISM Compare.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

Making Data Breach Readiness a Priority

Making Data Breach Readiness a Priority

5 ways marketers can prepare for possible data breaches.

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.