Date: Thursday, August 27

Time: 1:00 p.m. EST/10:00 a.m. PST

CLICK HERE to register for this complimentary webcast.

Digital editions and interactive collateral management solutions have the dynamic potential to transform the creation, customization and delivery of personalized customer communications to maximize all your collateral from annual reports to catalogs and magazines to training materials.

Where does digital collateral fit within your marketing mix? Corporate marketers, agencies and publishers are acting on it across all verticals today.

Gain invaluable insight into how you can virtually transform your current marketing mix and maximize the reader experience. Marketing and online visionary Billy Glynn, ranked one of the world's top innovators by Information Week magazine and the best-selling author of Left On Red: How visionary thinkers and risk-takers build great companies will present his findings in the Print-to-Online transformation. Marketers, agencies and publishers will learn how to couple digital collateral with the latest marketing trends, as well as resolve problems and solutions. Jeff Cohen, CMO at Zmags, will demonstrate how digital editions enable your staff to produce cost-effective, highly interactive online customer communications that make a difference.

  • In this free DMNews webinar, you'll learn how you can take control online:
  • Turn traditional static print collateral into fully interactive customizable customer communications using your existing design and files.
  • Deliver online digital collateral in all shapes and sizes to an unlimited number your target customers and prospects.
  • Eliminate print & mail costs.
  • Gain analytics to make business decisions.
  • Control your brand, your image and your messaging.
  • Increase awareness and sales immediately.
  • Provide your customers and prospects with what they need, when they need it.

Featured Speakers

Billy Glynn, Author, Left On Red: How visionary thinkers and risk-takers build great companies

Jeff Cohen, CMO, Zmags

Moderator
Lauren Bell, Reporter, DMNews

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