February 24, 2000
iQ.com Will Use Flooze.com for Marketing
iQ.com, an application service provider with smart marketing solutions for customer capture, conversion and retention, said yesterday it made a strategic marketing and technology agreement with Flooz.com Inc. The new offering combines iQ.com's private label marketing, merchandising and customer feedback solutions with instant redemption into Flooz, the online gift currency, giving customer rewards as good as cash to spend at Web stores.
iQ.com's marketing and loyalty services offer e-marketers an outsourced marketing solution for creation, management and tracking of marketing, merchandising and customer feedback campaigns. iQ.com's e-marketers can offer their customers Flooz.com's online gift currency for redemption via the iQ.com OpenReward platform.