IPost Offers Integration With MarketLive Version 5

Share this article:

E-mail marketing services provider iPost will soon launch integrated capabilities with the latest MarketLive Version 5 e-commerce platform.

MarketLive Version 5 uses technology that lets retailers quickly deploy new product releases and save customizations while upgrading to the new release. The platform lets retailers sell to customers overseas, too.

MarketLive Version 5 is a product of Marketlive Inc., whose e-commerce technology supports the sites of brands like Armani Exchange, Lucy.com, The Swiss Colony, Keds, Stride Rite, Athleta, Dylan's Candy Bar and Garden Botanika.

The MarketLive software developers kit lets firms who use iPost's e-mail integration to easily move subscriber information and use that behavioral data from customer databases to segment, target and personalize e-mail campaigns.

Also, iPost's e-mail integration for MarketLive Version 5 users banks on analytics tools from Omniture.

Share this article:
close

Next Article in Email Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Email Marketing

1-800-GOT-JUNK? Cleans Up Its Email Marketing

1-800-GOT-JUNK? Cleans Up Its Email Marketing

The junk removal company trashes the batch-and-blast method and focuses on customer loyalty.

News Byte: Exact Data Strikes a Blow for Clean Email Lists

News Byte: Exact Data Strikes a Blow for ...

The company partners with BriteVerify to offer automatic list cleaning to SMB clients.

Oh, Canada! Five Ways to Deal With the Canadian Anti-Spam Law

Oh, Canada! Five Ways to Deal With the ...

A veteran emailer from the North Country tells U.S. marketers how to navigate the new regulations taking effect on July 1.