For years, South Cape Coins relied on traditional direct marketing to advertise its rare collection. A redesigned website includes a link to rare coin collectors' competition for consumers who "like" the South African coin dealer on Facebook, a video demonstration of the company's coin portfolio manager and a number of other interactive elements.
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Retailers' Thanksgiving Day sales pitches came in heavy via email.
Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.
The fast casual restaurant chain relies on digital to drive in-store traffic and sales for its seasonal menu.