Insurance Capital Taps Tele-Response

Insurance Capital Management Inc. named Tele-Response Center Inc., Philadelphia, to manage its lead generation program. Tele-Response will help Insurance Capital, Fort Worth, TX, with services like telemarketing, direct mail and online lead generation platforms.


Insurance Capital is a group of firms that markets health and life insurance and financial services products to individuals, self-employed and senior Americans via brokerage and career distribution channels. The company forwards telemarketing and online leads to its 6,000 agents nationwide, a number set to grow to 15,000 next year.


close

Next Article in Database Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

KBM Group

KBM Group

KBM Group transforms marketing efforts into mutually beneficial customer conversations through data-driven insights. ...

More in Database Marketing

IBM Scoops Dannon for Big Data

IBM Scoops Dannon for Big Data

Yogurt purveyor Dannon is using IBM's cloud-based predictive analytics to enhance its forecasting abilities.

B2B Marketers Need to Move Beyond Demographics

B2B Marketers Need to Move Beyond Demographics

Leveraging Big Data for better prospecting and improved conversion rates.

13 Insights Into DNT Issues

13 Insights Into DNT Issues

Proposed do-not-track regulations will indeed harm the Adv/DDM industry.