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WestSoy Bakes Visual Storytelling Into its Campaign

WestSoy Bakes Visual Storytelling Into its Campaign

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Social is this natural food brand's prime ingredient.

Evian Spreads Consumer Love Through Social

Evian Spreads Consumer Love Through Social

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The mineral water brand quenches consumers' thirst for self expression with its Valentine's Day campaign.

Refill on Loyalty at Kangaroo Express

Refill on Loyalty at Kangaroo Express

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The convenience store chain channels customer enthusiasm for its popular refillable drink cup with a social preorder campaign.

Ben & Jerry's Serves Up Instagram Awesomeness

Ben & Jerry's Serves Up Instagram Awesomeness

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Iconic ice cream purveyor Ben & Jerry's gave its fans sweet, personal rewards with its global "Capture Euphoria" campaign.

Facebook ad revenue up 37%

Facebook ad revenue up 37%

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Facebook ad revenue increased 37% to $872 million in the first quarter of 2012, compared with $637 million in the first quarter last year. That represented 82% of Facebook's total first quarter revenue. Total revenue rose 45% to about $1.1 billion in the first quarter.

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