Insert council honors its own

Share this article:

The DMA’s insert media council had its annual “Roast & Toast Holiday Luncheon” yesterday at the Yale Club in New York. The council honored some of the most recognized names in the industry.

Jim Zuckermandel, president and CEO of Zed Marketing Group, was honored for his accomplishments in the insert industry. Before getting into direct marketing, Zuckermandel was an athletic coach at the U.S. Military Academy and a world class speed skater, coaching many notable skaters including multiple gold medal winner Eric Heiden.

Boardroom Inc. was the corporate honoree for its work with inserts. The publisher of business and entrepreneurial newsletters and books 50-100 million promotional pieces in its mailings per year, according to the DMA.

Longtime direct marketer Aileen Reynolds was posthumously honored for her 26 years in the DM business. Friends and family members were on hand to accept a plaque in her honor.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Latest Jobs:


Company of the week

Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.


Find out more here »

More in Direct Line Blog

Omnichannel Represents a Sea Change in Marketing

Omnichannel Represents a Sea Change in Marketing

Instead of thinking about channels first, marketers need think about customers and outcomes.

Will American Wallets React to Jack Ma's "Open Sesame"?

Will American Wallets React to Jack Ma's "Open ...

Observers pooh-pooh Alibaba's chances to challenge Amazon and eBay, but the boss of China's e-commerce giant vows rapid U.S. expansion following his IPO.

Getting Email Out of the Friend Zone

Getting Email Out of the Friend Zone

It may not be the sexiest channel, but it is the most reliable.