Inktomi, E-centives Form Technology, Business Alliance

Share this article:
Inktomi Corp, Foster City, CA, signed an agreement yesterday to sell its Commerce Business to e-centives, Inc., an online direct marketing infrastructure company. Inktomi will transfer related employees, equipment and technology associated with its Commerce division to e-centives, in exchange for up to 19.9 percent of e-centives' outstanding shares of common stock, some of which will be earned upon the satisfaction of certain revenue and performance targets.
Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.

MeritDirect Introduces Predictive Marketing Suite

MeritDirect Introduces Predictive Marketing Suite

New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.