InfoUSA wins Lockheed Martin business

Share this article:

Defense and aeronautical giant Lockheed Martin has handed database services firm infoUSA a long-term contract to supply data for its address recognition technology.

The agreement calls for infoUSA, Omaha, to provide Lockheed Martin Distribution Technologies with business and consumer data that will be used to sort First-Class Mail for the U.S. Postal Service.

This assignment indicates Lockheed Martin's desire to improve the speed, accuracy and certainty of its First-Class Mail delivery, infoUSA said.

Lockheed Martin has had a decade-long relationship with the U.S. Postal Service in terms of address recognition.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Word to the Wise: 100% Viewability

Word to the Wise: 100% Viewability

100% viewability is quite the myth.

12 Big Data Facts for Marketers in 2014

12 Big Data Facts for Marketers in 2014

The idea of Big Data is nothing new, but its potential to solve today's problems and spark innovation is unprecedented.

Harvard Prof: Marketers Need to Step Up Their Predictive Abilities

Harvard Prof: Marketers Need to Step Up Their ...

Statistics expert Edo Airoldi says data must be paired with predictive analytics before marketers can truly forecast customer behavior.