InfoUSA Launches Campaign to Drive People to Web

Share this article:
InfoUSA, Sunnyvale, CA, yesterday said it had launched a national, multimedia ad campaign promoting its newly redesigned Web site (www.infoUSA.com).


Bill Chasse, president of InfoUSA.com, said the company, which provides business and consumer information products and data processing services, kicked off the campaign May 10 with limited TV advertising and print ads in Internet World, Red Herring and Wired Business 2.0. Radio, direct mail and Web site links also are being incorporated.


The site recently was redesigned as a vertical portal site for small business owners and sales executives. It offers Web design services, list information, guidance for starting and managing a business and other services.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

DataMentors

DataMentors

DataMentors is a full-service provider of data-as-a-service, data management, business intelligence, and campaign ...