InfoInterActive Launches Online Call-Waiting System

Share this article:
InfoInterActive Inc. recently launched its Internet Call Manager 2000, an online telephone service that the Canadian software firm will market to local phone companies and Internet service providers throughout North America.


The system allows companies to offer their online customers a variety of ways to redirect incoming phone calls without disconnecting from the Web. Internet Call Manager uses a pop-up window that provides information about the incoming call, including name, phone number, city and state/province.


Bill McMullin, CEO of InfoInterActive, Bedford, Nova Scotia, said that ISPs weren't the only Web firms that will make online phone management systems an option to their customers in the future.


McMullin said that larger online retail companies would also someday offer this feature to shoppers, citing statistics by International Data Corp., Framingham, MA, an Internet technology research firm, that predicted 21.3 million households will have Web-enabled call-waiting systems by 2003.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

DMA 2014 Kicks Off Under New Management

DMA 2014 Kicks Off Under New Management

Thomas Benton and Jane Berzan will preside over an event indicative of an association serving a wider array of industry segments.

De Quinto Tapped as Coke's Next CMO

De Quinto Tapped as Coke's Next CMO

The president of the company's Iberia Business Unit will take over from Joe Tripodi upon his retirement in February.

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.