Infographic: The Road Less Traveled
Plenty of marketers today have a bachelor's or master's degree in marketing. But quite a few took a road less traveled—from engineering, sales, even customer service—to wind up in marketing. Direct Marketing News asked its readers about the paths they've taken to arrive at their current senior marketing role.
About 150 respondents shared with us their first job, career twists, mentors, and whether they would go back and change the course of their career. Here are their top responses in pictorial form: