Infographic: Marketers' 2013 Wish List

Share this article:

What would marketers like more (or less) of in 2013? Direct Marketing News asked readers to share their wish list for the New Year. Respondents want more staff, more influence over customer service, and more analytics; they're also looking for less brouhaha over Big Data and social media. Most aren't so keen on the CMO title, but

some would welcome the challenge. Ultimately, a bit more technology and a bit less hype would be welcome changes in 2013, as noted below in their top responses:

For more, view our weekly original infographics and check out pinterest.com/directmktgnews.

Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Infographics

Infographic: Marketers Lose Sight of the (Money)ball

Infographic: Marketers Lose Sight of the (Money)ball

Failing to measure ROI keeps marketers from getting to the big leagues.

Infographic: The Power of Real-Time Marketing

Infographic: The Power of Real-Time Marketing

As Spidey's Uncle Ben would say, "With great [analytics] power, comes great responsibility."

Infographic: Can Increased Pressure Make CMOs Grumpy?

Infographic: Can Increased Pressure Make CMOs Grumpy?

CMOs had greater responsibility once—it was awful, according to one famous feline.