Inflightonline.com Fueling Up For Runway

Share this article:
Inflightonline.com yesterday took another step in creating an Internet shopping center for frequent fliers when it announced that 1-800-Flowers.com will be the exclusive floral/gift advertiser at www.inflightonline.com.


Financial terms were not disclosed in the agreement, but it brings Inflightonline.com closer to launching its Internet destination that will offer e-mail, hotel reservations, video entertainment and news services to in-flight airline passengers. The online shopping service is expected to launch this year, once the Deerfield Beach, FL-based firm rounds out its vendor list.


Inflightonline.com announced a similar advertising agreement in January with car rental company Hertz Corp., as well as an investment deal last year with Internet destination Lycos that helped finance the construction of www.inflightonline.com.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Hallmark Takes Baby Steps to a New Brand

Hallmark Takes Baby Steps to a New Brand

The company relied on digital to get its growing children's apparel brand off of the ground.

One Third of Americans' Social Media Time Is Spent on Facebook

One Third of Americans' Social Media Time Is ...

Pandora, meanwhile, attracts more user time but far fewer digital advertisng dollars, says a study.

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

Robert Thomson warns the EU that an antitrust deal with Google will lead to a decrease in competitive options for marketers and an increase in piracy.