Infinite Media awarded KooKoo Bear Kids

Share this article:
Infinite Media has been awarded management of the KooKoo Bear Kids lists.

Most consumers in this file are upscale mothers who turn to KooKoo Bear Kids for kids' furniture, bedding and room décor designed from a "kid's point of view." It also offers an array of gifts, soft loungewear, diaper bags and other items for the mothers themselves. The average age of buyers is 37, and their average household income is $175,000. Seventy-five percent to 80% of products sold are for girls' rooms.

The 107,759-universe list is available beginning at $115/M. Alexa Enhanced and PIP programs also are available.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Acxiom East?

Acxiom East?

Ogilvy & Mather launches OgilvyAmp, a think tank for data-driven marketers headed by expatriates from Little Rock's best-known data company.

Epicor to Acquire Analytics Provider QuantiSense

Epicor to Acquire Analytics Provider QuantiSense

Retail solutions provider seeks to up its data analytics game for large and midsized retailers.

One Third of Companies Fail to Measure Data Quality ROI

One Third of Companies Fail to Measure Data ...

Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.