Infinite Media awarded KooKoo Bear KidsInfinite Media has been awarded management of the KooKoo Bear Kids lists.
Most consumers in this file are upscale mothers who turn to KooKoo Bear Kids for kids' furniture, bedding and room décor designed from a "kid's point of view." It also offers an array of gifts, soft loungewear, diaper bags and other items for the mothers themselves. The average age of buyers is 37, and their average household income is $175,000. Seventy-five percent to 80% of products sold are for girls' rooms.
The 107,759-universe list is available beginning at $115/M. Alexa Enhanced and PIP programs also are available.