September 10, 2012
It's important to contextualize brands in the countries in which they were born—at least until they are truly accepted as global brands.
Latin American consumers, business and media are critical to marketers' long-term growth, said Sir Martin Sorrell, CEO of holding company WPP Group, on September 20 at the "Brasil Inc 2011" event in New York.
Company of the week Fairfield Marketing Group, Inc.Concerned about growth? With over 25 years experience in the industry, the list experts at Fairfield Marketing Group possess the know-how to help immediately improve any domestic or international direct marketing effort. |
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
