Impulse Adds New Members to Service
The Impulse Buy Network allows merchants to create their own online promotions through the use of customizable banner-ad formats that are served by Impulse from a central point.
The company relied on digital to get its growing children's apparel brand off of the ground.
Pandora, meanwhile, attracts more user time but far fewer digital advertisng dollars, says a study.
Robert Thomson warns the EU that an antitrust deal with Google will lead to a decrease in competitive options for marketers and an increase in piracy.