IMatcher Forms E-Mail Offshoot
Twenty-three year list veteran Henry DiSciullo was named to head the firm, which is based in Stamford, CT.
DiSciullo most recently was executive vice president of list services at VentureDirect Worldwide, New York.
A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.
He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.
Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.