IDG Puts Industry Standard Files Back on List Market

Share this article:
IDG Communications List Services has put some of the Industry Standard postal and e-mail lists back on the market for rental.


The files include the Industry Standard's postal and e-mail lists of qualified subscribers, its e-mail newsletter subscribers and its postal and e-mail lists of event attendees.


The Standard ceased publication Aug. 16 and the files were removed from the list market in September when the assets of Standard Media International, the parent of the Standard, were sold in a bankruptcy auction.


IDG List's parent company, International Data Group, was at one time the majority owner of Standard Media. It purchased the Standard's technology, intellectual property, trademarks, newsletters, conference arm and the qualified subscriber in the bankruptcy auction on Sept. 24.


AOL Time Warner's Time Inc. division bought the paid subscriber list, which is not currently available for rental.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in News

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

The Risk of Taking Email Full Throttle: Answers

The Risk of Taking Email Full Throttle: Answers

As VP of marketing for the fledgling Targeted Outreach, Tony Smith's charge was to help grow the company—but his gut felt he was walking the ethical line. How should he ...

Word to the Wise: Programmatic Direct

Word to the Wise: Programmatic Direct

What is programmatic direct?

B2B Marketers Can Now Self-Serve Ads on Facebook Exchange

B2B Marketers Can Now Self-Serve Ads on Facebook ...

Sitescout's new integration with FBX opens up access to any size marketer, minus campaign spend minimums, according to the RTB company.