IdEXEC Expands Online Database of Businesses, Executives
The company said each data element in the idEXEC Online real-time database is verified by idEXEC and infoUSA using proprietary research methodology.
Ogilvy & Mather launches OgilvyAmp, a think tank for data-driven marketers headed by expatriates from Little Rock's best-known data company.
Retail solutions provider seeks to up its data analytics game for large and midsized retailers.
Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.