ICT Group Giving Answers for Pfizer

Share this article:
Teleservices provider ICT Group won a contract yesterday to provide inbound services on a customer assistance initiative for Pfizer Inc.


ICT Group will provide 75 customer service representatives for the Pfizer Helpful Answers program. Terms of the contract were not disclosed.


The Helpful Answers program aims to give uninsured Americans information on how to get Pfizer medicines for free or at a discount, ICT Group said.


ICT Group reps will respond to inquiries from people applying for this assistance, answering questions about application screening, address changes, member add-ons and new card requests, as well as providing information about prescription prices, pharmacy locations and discount eligibility.


In addition, ICT Group will provide adverse event handling, complaints handling, quality assurance reporting, bilingual service in Spanish and English and a speech recognition-capable interactive voice response system.


Scott Hovanyetz covers telemarketing, production and printing and direct response TV marketing for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

DMA 2014 Kicks Off Under New Management

DMA 2014 Kicks Off Under New Management

Thomas Benton and Jane Berzan will preside over an event indicative of an association serving a wider array of industry segments.

De Quinto Tapped as Coke's Next CMO

De Quinto Tapped as Coke's Next CMO

The president of the company's Iberia Business Unit will take over from Joe Tripodi upon his retirement in February.

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.

Copyright © 2014 Haymarket Media, Inc. All Rights Reserved
This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization.
Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions.