Digital agency iCrossing hired Bank of America to "explore strategic options" — ostensibly a sale — according to The Wall Street Journal, citing people familiar with the matter. However, when reached by DMNews, iCrossing did not confirm a possible sale.
"We have many options to fuel the growth of the company," said iCrossing spokesperson Dana Mellecker. "Our primary focus still remains on delivering value for our clients."
SALT and SS+K created a horror film to address student debt. See how—if you dare!
A CMO Council study uncovers an elite group of marketers and IT pros who say they've solved their differences and walk as giants among the silos.
A check-in loyalty program for viewers tipped off during Saturday's Nets-Bulls game.
