Ibm.com Sponsors Echo Digital Award

Share this article:
IBM Corp.'s ibm.com division has become the official sponsor of the Echo Digital Award, a new award created by the Direct Marketing Association.


An interactive best-of-show prize, the award will be presented to the gold or silver Echo award-winning online campaign. The winner should have the ideal mix of strategy, creativity and proven direct marketing results.


Executives from the DMA's Echo Committee and ibm.com will choose the winning campaign, which must clear three rounds of judging. The deadline for entries is April 16. The prize will be awarded Oct. 28 at the 84th Echo Awards ceremony in Chicago.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.